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This is the blog for professional photographers, and those who aspire to be. Our aim is to help professional photographers build long-term, sustainable careers.
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Previous |  Contents | Next Download the eBook "Me me me! My favourite word." — Seth Godin The people paying Here’s the key thing about social photography. Those people in your viewfinder are paying your bills. All of your bills. And the images you take are more or less worthless to anyone else. What are your customers after? Why do they want their photographs taken? Actually, do they want their photographs taken? In social photography the trick is to understand that it’s not about the print, or the album, or the photography, or Photoshop, or what your peers think To View More >>

This entry was posted in Marketing by Ian Baugh

Previous |  Contents | Next Download the eBook Model yourselves on people who’ve built long, profitable careers — those who get as much fun out of making a sale as taking a picture. Predictions Here are some predictions for you: Over the course of your career new cameras and technology will continue to make it ever easier for anyone to take a half-decent picture and share it with their friends and family. Even so, many people will continue to make a good living using skills that they share with most people on the planet (not just photography — writing, cooking, To View More >>

This entry was posted in Marketing by Ian Baugh

In many markets Covid is likely to limit the size of weddings —  and therefore wedding photography — for some months yet. And with all the restrictions and uncertainty many weddings are likely to be postponed until next season. But there's an upside! Any 2020 weddings delayed until 2021 and 2022 could make those years busier than normal! Which will be a great "problem" to have, as long as you can cope with the extra work. What that means…  • This year albums will be very important as a way to maximise revenue and profit from wedding clients — both current To View More >>

This entry was posted in Marketing by joanne newman

This is a long post, so I’m starting with the short story! Some people are upset about the terms of trade for our new web-based lab service, Queensberry Print. We want to clarify that, yes, Queensberry Print products are available to both professional photographers and end-consumers. Certainly, “consumer” means “everyone”, but in reality we believe these products will only be of real interest to professionals, serious amateur photographers, and people who received digital files from a professional and who really care how their photos are printed. Our existing range To View More >>

This entry was posted in , by Admin

It's that time of year when we take stock, make resolutions and ask questions ... like how can we make this year a winner? Are there too many photographers? Why do we ask our competitors for advice? What can we learn from musicians? And the big one: How much are our images worth? Sadly, that's not just about how good they are or how much time we spend on them in post-production. Our latest client newsletter is below. Let us know what you think by leaving a comment here or emailing Ian directly. Cheers, Nigel How much are your images worth? We received this present from our design consultants, Alt To View More >>

This entry was posted in by Admin